The Money Mindset Shift That Doubled My Income in 6 Months

5/10/20263 min read

photo of white staircase
photo of white staircase

Six months ago, I was working the same number of hours but making almost exactly half of what I make today.

Nothing about my skills changed. I didn't suddenly discover a magic app or a secret side hustle. I didn't win anything or inherit anything. What changed was almost embarrassingly simple:

I changed how I thought about money.

I know — you've heard "mindset" so many times it's started to sound like a wellness buzzword. But stick with me, because this isn't about affirmations or vision boards. This is about the specific, concrete mental shift that made me stop self-sabotaging my income without even realizing it.

The Belief That Was Costing Me Thousands

I grew up in a household where money was always tight and always stressful. The unspoken message was: "Money is hard to get, easy to lose, and people who have a lot of it are either lucky or greedy."

I didn't know I believed this until I started paying attention to my behaviors:

I undercharged every single client — sometimes by 40-50%.

I apologized when I raised my rates.

I felt guilty spending money on tools that would grow my business.

I turned down opportunities that felt "too big" for me.

I secretly believed that making good money would make me less relatable, less likeable.

Sound familiar?

"The amount you earn is usually a direct reflection of the amount you believe you deserve to earn." This one sentence wrecked me — in the best way.

The 3 Mindset Shifts That Changed Everything

Shift #1: From Scarcity to Abundance Thinking

Scarcity thinking says: "If I raise my prices, I'll lose clients." Abundance thinking says: "Raising my prices will attract clients who value my work."

Scarcity thinking says: "I shouldn't spend money on that course." Abundance thinking says: "Investing in my skills pays for itself many times over."

The shift isn't naive optimism. It's recognizing that money isn't a finite pie where someone else's success means less for you. There is always more money to be earned — the question is whether you're positioned to receive it.

Shift #2: From Hourly Thinking to Value Thinking

I used to price my services by calculating how long something would take and what felt "fair" to charge per hour. This kept me chronically underpaid.

The shift: I started pricing based on the VALUE I deliver to clients, not the hours I put in. A two-hour project that saves a client 10 hours a week is worth a lot more than two hours of my time.

The month I made this switch, my average project rate went up by 60%. I lost one client. I gained three better ones.

Shift #3: From Money Avoidance to Money Awareness

Raise your hand if you've avoided looking at your bank account because you didn't want to feel bad.

I did this for years. The problem: you cannot change what you cannot face.

I started doing a weekly "money date" — 20 minutes every Sunday to look at my numbers, celebrate what went in, understand what went out, and set an intention for the coming week. No judgment. Just awareness.

Within two months, my spending became intentional and my savings started growing for the first time in years.

How to Start Your Own Mindset Shift

You don't need a therapist or a $2,000 course (though both can help). Start with these:

Journal prompt: What did you hear about money growing up? Do you still believe those things?

Audit your rates or income sources: Are you charging what you're worth, or what feels "safe"?

Start a weekly money date. Just 15-20 minutes of non-judgmental awareness.

Read one book on money mindset. My recommendations: "You Are a Badass at Making Money" by Jen Sincero or "Get Good with Money" by Tiffany Aliche.

The Results, Honestly

In six months of doing this work, my income doubled. But more importantly:

I stopped feeling guilty when I earned money.

I stopped apologizing for my prices.

I started investing in my business (and myself) without anxiety spirals.

I felt like I finally had permission to want more — and to go get it.

The work isn't done. Mindset is a practice, not a destination. But I'll never go back to the version of me who was silently keeping herself small.

And if you recognize yourself in any of this — I want you to know that you're not broken. You're just working with beliefs that were never yours to begin with.

Time to trade them in.